Immersive art installation “Ron Arad 720º” (Valencia)
By fundacionhortensiaherrero.org
The immersive art installation by Israeli designer and architect Ron Arad can be visited from 4 June to 28 August at La Marina de València.
“Ron Arad 720º” is a proposal that unites art and technology through a monumental structure that will house projections by outstanding artists such as Mat Collishaw or Greenaway & Greenaway, among others.
The piece, designed by Ron Arad, is in the form of a circular curtain eight meters high. Composed of 5,600 silicone rods suspended from a ring 18 meters in diameter, it allows images to be projected to be viewed from both inside and outside. The result is a multisensory and immersive 360-degree experience where the public becomes the creator and spectator of the artistic work.